01
Management
Strategy · Bookings · Deals
End-to-end career management. Booking agents, deal negotiation, tour strategy and the day-to-day, fully handled.
Next-generation artist development
One team.
Every angle.
We don't just manage artists. We build the entire infrastructure around them — from the first release to the whole career.
Fig. 01 — Operating structure
All services in-house
The artist
Management
Creative
Operations
Marketing
Merch
Label
- Bookings
- Deal negotiation
- Career strategy
- Creative direction
- Branding
- Digital assets
- Statements
- Automation
- Reporting
- Music promotion
- Media coverage
- Audience growth
- Design
- Production
- Fulfillment
- Releases
- Distribution
- Label services
- ManagementBookings · Deal negotiation · Career strategy
- CreativeCreative direction · Branding · Digital assets
- OperationsStatements · Automation · Reporting
- MarketingMusic promotion · Media coverage · Audience growth
- MerchDesign · Production · Fulfillment
- LabelReleases · Distribution · Label services
01 — Services
Six divisions
Built to scale careers.
Every function of an artist's business, staffed in-house and pointed at the same plan. No handoffs, no gaps between the people who decide and the people who execute.
02
Creative
Design · Branding · Visual identity
Visual execution at every touchpoint. Cover art, press kits, social content and a full brand identity built to match the music.
03
Marketing
Campaigns · Growth · Playlists
Data-driven campaigns that build real fanbases. Paid media, playlist pitching and release execution from day one.
04
Merch
Design · Production · Fulfillment
A full merchandise operation in-house. Design, production and fulfillment — another revenue line, fully managed.
05
Technology
Automation · Reporting · Ops
Proprietary management infrastructure automating statements, advances, scheduling and reporting. Operations that scale.
06
Gridlock Music Group
Record label · Label services
In-house label infrastructure for releases, distribution and label services. Artists keep ownership and gain a full label behind them.
One ecosystem
Every service.
One team.
No outsourcing. No gaps. Every function of a career under one roof, moving at one speed and aligned to one vision — so the person making the plan is the person shipping it.
02 — Management & development
Growth since signing
Latest signings.
Artists on full management and development. Most of our work is à la carte — creative, marketing, merch and technology for artists and companies who keep their own team.
-
2025 series · back
OSSIEN
Career with Gridlock
Season Listeners Followers 2025 · signed 1,256 13,346 2026 · now 26,214 51,809 Growth +1,987% +288% Followers = Spotify + Instagram + SoundCloud
Streams since signing = Spotify + SoundCloud1,747,607
Management & artist development
Figures as of 21 Sep 2026Signed Songstats, Socialstats, SoundCloudNow Songstats, Socialstats, SoundCloudStreams Songstats, SoundCloud Insights
-
2025 series · back
Bassurgence
Career with Gridlock
Season Listeners Followers 2025 · signed 579 3,278 2026 · now 5,364 28,047 Growth +826% +756% Followers = Spotify + Instagram + SoundCloud
Streams since signing = Spotify + SoundCloud1,535,785
Management & artist development
Figures as of 21 Sep 2026Signed Spotify for Artists, Instagram, SoundCloudNow Songstats, Socialstats, SoundCloudStreams Spotify for Artists, SoundCloud Insights
-
2026 series · back
Vlade
Career with Gridlock
Season Listeners Followers 2026 · signed 1,615 2,053 2026 · now 15,892 2,418 Growth +884% +18% Followers = Spotify + Instagram
Streams since signing = Spotify166,921
Management & artist development
Figures as of 21 Sep 2026Signed Songstats, SocialstatsNow Songstats, SocialstatsStreams Songstats
-
2026 series · back
ALiV
Career with Gridlock
Season Listeners Followers 2026 · signed 84 1,149 2026 · now 3,977 3,731 Growth +4,635% +225% Followers = Spotify + Instagram + SoundCloud
Streams since signing = Spotify + SoundCloud129,448
Management & artist development
Figures as of 21 Sep 2026Signed Spotify for Artists, Instagram, SoundCloudNow Songstats, Socialstats, SoundCloudStreams Songstats, SoundCloud Insights
Figures as of 21 Sep 2026
On the night
Selected frames
The room is the proof.
Gridlock Music Group
Live from the catalogue
Latest releases.
03 — Philosophy
Est. 2024
Music is a
digital
asset.
Gridlock Talent operates as a vertically integrated firm built to develop, amplify and monetize creative careers. We don't hand artists off to a network of disconnected vendors.
Every function — management, creative, marketing, merch, operations — lives under one roof. Faster decisions, tighter execution, and a team genuinely invested in every outcome.
We take on a small roster by design. Every artist we sign is a priority, not a number.